Science refers to a systematically organized body of knowledge on a particular subject.  It is supposed to be a practical activity of pursuing and/or expanding that body of knowledge and applying it to an area for greater understanding or usefulness.

In my introduction I stated that I believed differently than most.  Selling is neither art nor science it is instead, both.  It combines both, it is a communication towards an objective which is art and it is an organized body of knowledge that can be pursued, understood and used to accomplish something for the individual involved in the pursuit which is science.  Factually without both being understood, used and present in your thinking and execution of selling you won’t realize the greatest amount of success as a salesperson, you can be good, but you’ll never be great.

There is a formula to selling.  It does have precise parts, which can be broken down and understood.  There is also a certain amount of painting the picture that must be done, a creation of emotion, a sort of verbal art if you will, to move the prospect to visualizing what you want them to see and desiring what it is you want them to buy.  Neither rely on “innate talent” as some are convinced but instead rely upon understanding them, practicing them and then using them.  

There is only one thing you may need to develop in yourself personality wise in order to succeed… the rest can be learned.  What is it?  That and the basic formula for selling is the subject of my first article.

Here is to your success!

Bennetta Slaughter

In my opinion it is also the most vital skill that any individual could learn, regardless of whether he or she actually sells for a living or not and every person who desires to be as successful as its possible to be in their chosen field MUST know something about selling AND use it!

Selling as an artful science and how to sell both as a living and in any career area are what this site is about.  In this site I will lay out the various parts of the selling process, how they work, why they work and how to use them in assorted situations and careers.  I will also answer questions, help you construct scripts, tell you how to handle objections or other things you might want to know about the sales process.

At this point, you might be asking yourself “What makes you someone I would wish to listen to?”  Or you might wonder "Why this site over other sites?"  So… I’ll tell you.  My real world experience.  I’ve 30 years of successful selling and sales training under my belt and I’ve never failed at anything I set my hand to and everything I’ve done in my career has involved selling in some way.  I’ve also helped countless others find success in selling.  My site and all that I personally provide here is free. 

 I’m not here to sell you anything.  So now you might wonder “Why is she doing this?”  So… I’ll tell you that too.  Because I believe in giving back.  I’ve had incredible success in my life and I’ve made lots of money selling, both for others and for my own companies and life has been good to me.  The state of the world worries me, what is happening to our economy and the general view of entrepreneurship concerns me greatly.  In all my years of working it is the salespeople that make or break a company and thriving companies make the world go round.  While I have no interest in getting into political discussions, I will say that I do not see that thriving companies, successful, highly paid individuals who are creating a booming economy through hard work and industry is where our government is putting their attention.  Instead it seems that entitlement is the rule of the day.  Since I can’t change the government I shall instead attempt to empower any individual who wants to get ahead, who wants to be able to control their own income and thrive economically to do so.  Thus, this site on "how to sell anything to anyone through any chosen career".   As a caveat, there will be those who may at some point wish to advertise on this site and I will allow those, but selectively, and with vetting the product or offering… but that is later, not now.

And make no mistake about it, whether you are a chef, an accountant, an attorney, a secretary, a doctor, nurse, construction worker – it matters not what you do, you must have some skill at selling to truly get ahead because minimally you must at least sell yourself!

So, this site will have two major emphasis, one for career salespeople and one for people who want to develop some skill in selling to help them in their every day endeavors. 

All The Best, Bennetta